An American digital agency (powered by Google Marketing platform) from Colorado is looking for a SEM Media Manager in Minsk team. You will be responsible for the technical execution, measurement, and optimization of B2B marketing for DELVE to grow our business. Tracking marketing spend, using marketing automation tools like Hubspot, and managing the CRM will all be part of your daily responsibilities. You will join an energetic growing team of analysts, data engineers, data scientists, and media traders.
Managing and optimizing client's SEM accounts (Google Ads, Bing Ads, Search Ads 360).
Participate in forming effective paid search strategies.
Own keyword selection, competitive research and new account setup strategy.
Continually optimize all aspects of SEM campaigns to yield improved results month over month and year over year (performance analysis, ad copy testing, quality score improvement, keyword management, landing page testing, etc.).
Ensure budget pacing is always aligned with client's total budget and ROAS goals.
Track KPIs to assess performance and pinpoint issues/opportunities.
Create reports/dashboards for clients and management.
Write compelling copy for SEM copy.
Proactively suggest new test ideas and develop estimates/projections to support them.
Keep up with SEM trends/betas/best-practices and implmenent for client's accounts.
Google Ads Certified (provide link as proof).
3+ years experience managing Google Ads (formerly AdWords) campaigns with at least $10k/month in budget at some point.
2+ years experience with client facing responsibilities (account management, weekly calls, monthly report presentations, etc.).
2+ years experience gathering actionable insights out of Google Analytics.
2+ years experience building client-facing reports/dashboards, presenting reports and fielding questions with knowledgeable answers.
Experience launching and evaluating A/B tests within SEM campaigns.
Proficiency in MS Office (particularly Excel & Powerpoint).
Ownership of your work, responsibility to make things happen and the opportunity to make a real difference.
An opportunity to join a fast-paced and exciting business in the data science/ad-tech sector, that is experiencing rapid growth.
A culture that emphasizes honesty, collaboration, growth, and personal responsibility.
Highly competitive salary.
Performance / Salary review every 6 months.
Corporate Health Insurance.
4 days per month you can work out of office.
Ability to work with stakeholders of US companies.
All need based knowledge and feedback to succeed.
Access to cutting-edge BI technologies and solutions.
Ability to study and pass certification exams.
Paid career development opportunities (international industry conferences and courses).
English lessons with a tutor from UK, if you need.
Of course, personal laptop.
Full-time work (Minsk office) – 12pm-8pm.